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Eric R Olson

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  • How to make a viral science video
    multimedia | science journalism | social media

    How to make a viral science video

    ByEric R. Olson February 6, 2011May 21, 2020

    Ever wondered what makes a video go viral? As an online science video producer I’m constantly mulling over this question, trying to figure out the right formula of content and style to create a popular video. Some students of YouTube claim that viral videos have common characteristics.  Kevin Nalty, a professional marketer and “weblebrity” with…

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About

I’m a former lab scientist turned filmmaker, science storyteller and creative director. My work focuses on making complex ideas—particularly around science, health, and sustainability—more accessible and engaging. I'm also interested in telling speculative science-based stories and am currently working on a narrative sci-fi short film with a biological theme.

In 2018, I founded Flowspark Media, an idea-driven, multi-platform media company and content studio. We work with internationally-recognized brands such as PBS, the American Chemical Society, Scientific American, Nature Journals and many others. In addition, we are developing a roster of original digital series and streaming projects.

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